Electric vehicle chargepoint operator RAW Charging has announced a new look for the brand.
The operator, who works in the leisure, hospitality and premium retail sectors, has made the move to showcase the brand’s “commitment to innovation, customer-centric experience, and ‘Connecting Amazing Places across the UK and Europe'”, it said.
Following the rebrand, the firm said it was “committed” to delivering “seamless and user-friendly solutions”, “tailored to meet the evolving needs of guests, visitors and members”.
It comes as the operator has completed projects at National Trust sites across its portfolio in the UK, ensuring the infrastructure aligns with each location’s unique environment.
That contract follows installations in 2023 and 2024 for Merlin Entertainments venues and McArthurGlen Designer Outlets across Europe. RAW has also secured an exclusive partnership with AA Hotels & Hospitality.
RAW said it would “continue to invest in EV charging” in order to “build driver’s confidence in electricity as a fuel source”. The firm provides a turnkey solution for commercial property landlords.
Currently, it is working with large-scale landlords such as ABRDN, Segro and Aviva alongside companies in the hospitality, leisure, and retail sectors. On behalf of the landlords, RAW completes the planning, construction and delivery of the scheme turning land that is not being used to its full potential into a yielding asset within the property portfolio, it said.
Jason Simpson, CEO, RAW Charging, said:
“Our refreshed brand marks an exciting new chapter for RAW Charging. We continue to expand our footprint and enhance our offering, making EV charging simple for everyone. We are focused on ensuring destinations with our chargers provide the best experience for drivers.
“At RAW Charging, we are excited to lead the way in sustainable transportation while consistently delivering superior experiences for our customers.”
Image from RAW Charging
